We have kept posting on our Instagram page so that we can interact with our audience; we have to do this often so that we remain relevant in a world where people are always using social media. We have been posting exclusive behind the scenes footage which would make fans feel like they are in on something special, and have been posting about our other forms of advertising such as the magazine advert so that it is seen by more people. You can post videos on Instagram as well for even better interaction. We have also emailed Instagram about our account becoming verified. This is very unlikely but we want our company to be respected and well recognised, and the little blue tick would add to making our company being more official. We also edited our pictures using different apps and filters on Instagram to make the pictures look better and to attract our target audience.



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